Responsibilities
- Develop and execute successful SEO strategies for your client portfolio
- Identify key SEO KPIs based on clients’ business objectives
- Perform large scale keyword research regularly in coordination with client business objectives to optimize existing content and uncover new opportunities
- Work with content teams to guide existing content optimizations and new content creation
- Review technical SEO issues and recommend fixes
- Collaborate with web developers for implementation of SEO recommendations
- Direct off-page optimization projects (e.g. link-building)
- Collect data and report on traffic, rankings and other identified KPIs
- Communicate to clients, team, and management about strategy/project development, timelines, and results
- Work with social media and PPC teams to optimize campaigns
- Keep abreast of SEO and digital marketing latest trends and best practices
Requirements
- 3+ years of experience as SEO Manager or similar role
- 1+ year of experience in a client facing role
- Knowledge of standard and current SEO best practices for both onsite and offsite factors
- Knowledge of HTML, CSS, JavaScript
- Experience with SEO reporting
- Familiarity with tools such as Ahrefs, Screaming Frog, MOZ, etc.
- Familiarity with web analytics tools such as Google Analytics, Google Search Console, Google Data Studios, etc.
- Familiarity with Google Workspace products such as Google Sheets, Google Docs, etc.
- Excellent communication skills
- Critical thinker and problem-solving skills
- Analytical mindset with numerical aptitude
- Bonus: BSc/BA in Marketing, Business or related field
Job Type: Full-time
Salary: R45,000.00 - R60,000.00 per month
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